We're paying off a lawsuit **and** still doing huge events all around the Country, I'd say we're doing *just* fine on capital.

Monetary capital is not the only thing we need, social capital as well. Rebranding would make us lose one of the two essential buildings blocks we need to succeed to power.

...and the Dragon's Eye is probably too esoteric. There are plenty of recognizably American symbols that are pretty edgy.

@Rabbidsith By keeping the logo and the Identity part of our name, we wouldn't lose much in the way of brand recognition. Identity Columbia has a certain European and American ring to it that people can get behind.

why not keep IE AND plant some seeds for a "new" org?
i know it would require much more work, but we could alwyas jump ship if need be

When I hear "Colombia" I think of the third world hellhole of Colombia, no offense

@Bjorn - MD im on board with the american symbol change

But keeping the name

@The Eternal Anglo /Identity Colombia/

@Bjorn - MD The capital of the USA is the District of Columbia

@Bjorn - MD The fact that nobody has heard of identitarianism is both a blessing and a curse. On one hand, it makes it hard to do the elevator pitch.
On the other, it allows us to explain what we stand for on our terms. Abandoning it for Americanism where we have to clarify that Americanism risks looking either civnat or WN 1.0 Overall, one of our greatest assets is that we define ourselves, not anyone who came before us.

@Nemets Agreed. I'm just saying that the homophone factor could get dodgy.

fortune 500 companies spend millions if not billions on rebranding.
it's usually done incrimentally or drastically, depending on the severity of need due to market or PR problems.
right now we are in a good spot (for now), but small adjustments down the line couldn't hurt

@TMatthews True.

I was talking about Columbia, lol.

That he was.

@TMatthews I think the beautiful thing about that is the fact that we control the entire Identitarian movement by ourselves, which is a rare blessing.

Colombia *is* great optics, though...

I mean, we could just appropriate the great American figures in our activism and flyers

if we were to use past presidents, might i suggest Andrew Jackson?
american af, broke the bank, and DT's favorite.
plus, the left is constantly trying to remove his statue in varying locations

@The Eternal Anglo It's pretty much just us and GI (who also have good optics). Everybody else, especially PF just tries to copy us

"Columbia" is even more confusing to normies than "EVropa"

@TMatthews A sign that what we are doing is perfect <:deye:359010025223618570>

@The Eternal Anglo We don't have to appropriate what's already *ours*... 😎

We could change our name to Fraternity of American Traditionalism

@The Eternal Anglo Columbia is a romantic name for America and has a long history of usage here in the US. Afterall our Capital and numerous other large cities and areas are named Columbia.

Traditionalism needs a year or two more distance from TWP

Or FAT for short

@Nemets I'm partial to Jackson myself, but GW would make for a clearer claim to continuity.

Columbia is as foreign to most Americans as the idea of American only meaning whites

I didn't want to say it, but yeah, I've lived here for half my life and never heard 'Columbia' in a significant sense to normies

@TMatthews Columbia has little name recognition at this point, but her image is familiar.

We could change our name to a recursive function call that spells out our manifesto

@Bjorn - MD i say use the imagery but not the name

We could bring back Mrs. America, the lady with the shield

@Nemets German-LARPing? Not familiar with that one...

@Goose Probably a good call.

So Identity Slavropa is off the table ?

regardless of people's thoughts about WWII, the war propaganda posters use pretty solid imagery

@The Eternal Anglo An American shieldmaiden? 😏

@Nemets Oh, yeah.

I just though you meant that he was an overall Germanophile.

Strong woman imagery to own the feminists?

@Wood-Ape - OK/MN joan de arc?

@Goose wondering how media would cry about the optics of using allied inspired poster images

Some sort of stylized eagle would not be a bad logo actually

Eagle = nahtzee

@Valaska i think it'd be a slam dunk for us

Eagle was NatSoc, even if it was also USA and Rome

I think the American woman with the shield would bring in a lot of Wamen, which would carry our organisation to the Mainstream better than we ever could

Not gonna fly well with normies

@Nemets Huh. Didn't know that. Did you ever hear McFeels' and Ethnarch's deep-dive about how he single-handedly started the French and Indian War, lol?

@Bjorn - MD Village burner

Yeah maybe. Stupid since it’s already an american symbol but prob right

Definitely @Goose "wait a minute, this isn't German what do we do now"

Washington was the second richest guy in the colonies (behind Morris)

Our symbol could be a blonde trump toupe

Oh I do like the woman Columbia though, still has that Greco-Roman feel too

seeing the hammer and sickle up there disgusts me

A lot of these questions can be addressed by a new poster campaign.

@ThisIsChris Exactly, plus she'd make a good mascot for us

Norman Rockwell / Hudson River school art / Columbia art on posters

How about the American flag with a dragons eye where the stars are?

@ThisIsChris That's her, yeah, she would be an amazing figure-head to appropriate

Red white and teal ! <:deye:359010025223618570> 🇺🇸

I would keep the flag blue. Just a DEye

I don't think the American flag should be altered

Ever

Yeah I'm hesitant to do anything that may insult the US flag

@Wood-Ape - OK/MN Lol

Yup.

Good point. I guess it would trigger vets

Just trying to split the differences being discussed here

@Wood-Ape - OK/MN, our very own radical centrist.

It's really hard for normies to be against a beautiful, traditional woman

current year would disagree with you...

...and if we wanted to have a nice, esoteric giggle to ourselves, we can have her wearing a Phrygian cap 😎

I say make Americana posters, keep name and logo for now.

@Virgil damn that looks good

The thing I like about Coloumbia, too, is that she hearkens back to the rugged individualism/still not-quite-settled, territorial West/Teddy Roosevelt era.

*forehead slap*

Lol

Yeah too bad no one knows that Columbia is another name for America these days

Yeah... 😑

The obviously havent played bioshock infinite

you can thank modern public "education" for that

There is something very cool about triangular shapes. It brings to my mind thoughts of a phalanx in wedge formation...

...to say nothing of the Pagan implications.

@MrDefault Played the demos of 1 and 2. Those were some pretty awesome aesthetics...

Very art deco-meets-cyberpunk.

The interesting thing I like about the dragon's eye, is that it has several sharp points in a uniformed fashion, which can call out an aggressive feeling when people observe it, but due to the calming colour scheme, the aggressive feelings are negated, and instead you have an easy-on-the-eyes, clean, calming, yet assertive logo.

Yeah 1 and 2 are what happens when individualism runs rampant and kills the city more so 1 then 2

@The Eternal Anglo True.

@The Eternal Anglo From the research I've done on color theory and the dragons eye itself, this is exactly the purpose.

@TMatthews "appealing to civnats" is a pretty disengenous framing of a reason to change. It's more like, putting **normal** imagery and **normal colors** and **normal** branding to our very **normal** views.

I take it then you are comfortable telling friends and family that you are in an organization who's former leader said, and I quote *"this is a sign that we have moved into a new era in the Nazification of America. "*

and *I work in HR firing niggers and spics all day. Before that I was in the army and I got to kill Muslims for fun. I’m not sure which one was better, watching niggers and spics cry they can’t feed their little mud children or watching Muslims’ brains sprayed on the wall. Honestly both probably suck compared to listening to a kike scream…*

You cool with telling Mom and Dad that you are part of that organization, or do you keep it a secret, making up excuses as to why you're leaving the house for 5 hours on a Sunday?

I 'm not, and I have paid the social cost more that I hope anyone should have to for our relatively benign views (not making myself a martyr here, just stating facts).

Wouldn't it be cool to have a normie friendly organization without violent rhetoric, a deadly rally and actual promotion of Nazi ideology?(regardless whether or not it was tongue in cheek). An organization that you could be proud to tell your boss that you were in, or your parents, or some stranger on a plane.

That vision may not happen with a new organization, but it CERTAINLY will NEVER happen with Identity Evropa. A few hundred dollar loss on flyering materials + merch, a new website, keep the twitter, the logistics are fairly simple. Lots of reasons to restart and very little to lose.

Holy wall of text Batman

lol sorry at lunch

Not having a go at Tmatthews btw, just wanted to articulate my thoughts.

SOO many reasons to make a new org, and very few downsides in my mind.