Because its number one.

'

@wacka tim doesnt drink also except once a year

@Timcast The big thing going on now in the culture war is the lie of online hashtags. This is the core of "Get Woke, Go Broke." Companies are being told that in order to makes sales, they have to go with Hashtag calls on Tumbler and Twitter. The truth is, the Hashtagers are not buyers, and as such the companies aren't buying. The Consumers base wants good games, good movies, good stories. Instead they are being given a bunch of garbage made to cater to Hashtag calls.

exactly ^

@Timcast The big divide is the differance between people voting with hashtags vs people voting with their credit cards. The companies are being told to count the votes of the hashtags, and the people with credit cards have too often been left to foot the bill. And the Consumers are now sick and tired of this trend. Marvel publishing is bleeding out. Lucasfilms is bleeding out.

faceless corporations with shareholder who know shit about the product and target audiences caring more about PR (because best PR means biggest buck yeh ?) than anything else

also to blame

Well

What WOULD help more with PR is to give out complimentory bell curves and national crime stats

Thats what studies show anyways.

https://steemit.com/marketing/@reversehitler88/how-can-a-company-manage-the-impact-of-consumer-perception-of-bigotry

I don't really think the company understands why you are voting with your wallet all they see are dropping sales

Apparently using air conditioning is now sexist? Maybe it is time to declare the feminist leaders as mentally unsound.

Theres been an unfortunate shift in corporations as of late

The theory goes that your die hard users will always use your products and you should do what you can to court new markets

I joked a long time ago, I joked that women want everything sexists so they can control our lives. Now it seems to be coming true...

I should stop joking. Sadly my jokes are ending up becoming true.

If you look at the SJW influence in gaming this explains a lot

EA thinks that people will always buy Battlefield Games and sees a potential market in a large amount of people who want more progressive games

Logically If you make a product that people ask for they should want to buy it

They view the SJWs as customers not as a negative PR protection racket

They think that by combining or changing games they can appeal to a broader market

Yep.

In other words if you make a game thats half battlefield and half fortnite youll most of the battlefield players and a good number of the fortnite players

That fatal error of thinking there's a vast ocean of hidden markets lying just under our feet.

And if we keep drilling through our own people long enough, we'll get them.

Your own people don't like being drilled through though.

Kinda pisses them off.

And when it turns out the other markets don't exist, it's too late.

Have you ever tried drilling through a person?

They really struggle.

I cant recall the last time anyone bought a game because it was described as half of another game

"The theory goes that your die hard users will always use your products and you should do what you can to court new markets"
I have turned my back on more franchises than I can count because of this kind of bullshit.

I guess the only saving grace is that almost all entertainment is so awful these days that I don't feel like I'm depriving myself of anything. I do wish there were more good scifi books though. SJWs taking over that industry really hurt.

Well the issue is the theory has been adopted too widely

It works very well for standard products. Things like cars, microwaves, even food to a lesser degree all benefit massively from courting new markets because people use them for a long period of time.

Everyone has a favorite resturant that they constantly go to and ones they hate, even among fast food chains that literally have different names for the same things.

The differance is if a Car is a POS, then the company will have to change it. Everything else, it is harder to keep track of what is actually working vs false possitives

Exactly, the difference is that no feedback for the entertainment industry exists besides what people say about it.

Companies are being told to catter to non-costumers who won't become customers no mater what the company does to court them, in the mean time they are alienating their core customer base.