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__***'Psychologically scarred' millennials are killing dozens of industries — and it's their parents' fault***__
Millennials are threatening dozens of industries.
They don't buy napkins. They won't play golf. They aren't buying homes or cars. And they're not even eating at Buffalo Wild Wings.
Millennials' financial decisions have been heavily covered by media organizations — something that has infuriated many of the generation, as news that "millennials are killing" another industry has become a common headline.
"This is just some more millennial-blaming B.S.," one reader wrote in response to a recent Business Insider article with the headline "Millennials are killing chains like Buffalo Wild Wings and Applebee's."
When millennials decide en masse against purchasing certain items, from hot wings to homes, it has a measurable, negative impact: declining sales, layoffs, and, in some cases, bankruptcies.
Still, naysayers are right about something.
While millennials' preferences have had a destructive impact on several companies and industries, they had no say in creating the environment that has restricted their income and shaped their financial perspective. Instead, if we're looking for someone to blame, we can target the generation that created a perfect storm for molding a uniquely thrifty generation focused on short-term rewards: baby boomers.
During the recession, millennials were in their teens or graduating from college. In other words, as millennials came of age, they saw their parents' generation plunged into financial distress.
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*https://finance.yahoo.com/m/14a34666-50cf-3fba-bd1b-fe8da22f8023/tesla%3A-first-%24439%2C-then%E2%80%A6.html* (Yahoo Finance)
