Message from @sexytortoiseloverboy
Discord ID: 477153518768226307
Nissan and Suzuki capture completely different market demographics.
lol okay. I don't happen to think consumers are dumb enough when purchasing vehicles that they can't tell the (lack of) difference between a Suzuki Equator and a Nissan Frontier
The only way you could possibly think that is if you are in fact the sort of consumer dumb enough that you can't tell the difference.
Why would someone buy the Suzuki?
Or the Mitsubishi Raider?
Nothing on it was produced by that company.
Everyone can tell its the other truck masquerading as something different
So hold on
You think badge engineering is dumb except the majority of the time when it's not
Maybe I used the wrong term?
And you think that the average consumer can honestly tell the difference between rebadged pickups
If badge engineering is what you call the Panther platform, then I'm not talking about badge engineering.
So you called me a dick because you're making overgeneralizations you can't justify based on a lack of understanding
No, I used the wrong term. I'm not the one being hostile here, dude...
What's it called when a foreign company steps into a market, and then takes a competitors vehicle, slaps a different bumper on it, and tries to pass it off as "competition" against the same vehicle?
Not joint venture vehicles, just complete mooching off the others production
Ok you're pretending to be retarded with that one
Its a serious question: What is the purpose behind the Suzuki Equator? It fools no one into thinking it's actually a Suzuki.
Practically no one bought them
Ok
You want to introduce a pickup truck to the market because people in North America like pickups
The problem is if you design a pickup for North America, and you're Suzuki, it will probably reflect the sales of your other vehicles.
So it's not worth the gamble
So you approach a company, say Nissan and offer a deal to rebadge one of their vehicles
Nissan finds it to be an acceptable deal and you have business
Now you aren't in the hole for engineering something, as suzuki, for a continent, that will probably sell like a Suzuki
The fact that X amount only sold doesn't matter
That's after the fact
But it's not your pickup, and the quality of Nissan's pickup gets placed on you.
Or, people see through your bullshit and just go buy the Nissan instead.
The average yokel probably doesn't know he's buying a Nissan
I'm pretty sure the average consumer is a bit more informed than that
Go ahead and tell the middle aged mom driving the infinity that she owns a Nissan
Infinity and Nissan are not a comparable example
They are
They're different markets
Luxury and entry
Rebadging comes in all different sizes
Suzuki and Nissan shared the same market
Not to mention the example of rebadging for brand loyalty
You weren't getting a 'better' product