I should've looked into it a bit more closely, whoops lol, but I think they're looking into non-gaming channels for the future.
@Badg3rman @Timcast I don't think that the number is exagerated, so much as the fact that the point is exagerated. In the channel count, how many of those actually have videos? I'd be concerned that they might be listing channels in the same number as users. For instance, I have two channels, one which I used to post and protect drone footage I was working to sell to a company, and one on which I was testing the waters in video game review. Both would technically be in that 50 million count, but absolutely have no place being monitized as of right now.
What about people who have created channels simply to comment on other people's videos, or used to post family videos? How many of those inflate the count, do you think?
Other than that, it's absolutely believeable that only the top 5% might be monitized. It's believable that only the top 5% of people who post photos on Facebook make livings from their photographs, if only the top 8% would consider themselves actual photographers.
the percentage is exaggerated because the 50 million number is inflated. Not all of those 50 million were eligible for the YPP. The current requirement is 10k lifetime views, which only roughly 11 million channels have.
so we'd have to compare the 2.5 million who MIGHT still be eligible (if they meet the 4,000 hours in 12 months requirement, as well) with these 11 million channels who are eligible for the YPP right now.
Not with the 50 million of total channels on YT.
I suspect something like 90% of channels have like 5 videos or less and were not monetized to begin with.
That, possibly, or if someone puts one viral video up, they could become monitized under the old standard
Nobody knows the real numbers except google and I doubt they are going to want to admit how bad it is.
If they were smart they would just have different tiers of ads so joe bobs widget tighteners could advertise cheap on any channel while Pepsi pays extra to not be associated with Nazi pugs
Actually I’m convinced they already realized that then decided against it because of backroom deals with old media.
Now that google has their money tree its boring to them. They’re more interested in the power to shape opinion and policy IMO.
I'm not certain that's the case.
I think it's potentially heavy-handed as google tends to be with roll-outs like this
I think the viewing hours are probably a fair bit higher than they should be
or perhaps, they should pay particular attention to growing trends, as opposed to a binary system
But it IS in their best interest to try to work with consistent content producers for their advertising space.
The numbers seem foreboding at that height, but perhaps if they were to go and say '300 viewing hours a week' as opposed to 4,000 a year (Roughly the same, 33h shorter per month though...) it would seem a lot more manageable and approachable.
That'd be 4,800 viewing minutes per month, meaning one 5 minute video a month, with 2000 viewers, crosses that easilly.
I'm not sure that they do. I believe that the ads are bought against content, not against viewers.
Youtube, ideally, is an advertising dream for niche products
That's why products like Tim Pool's own VPN sponsor seek him out.
Like he said, he COULD accept offers to push for video game apps and stuff and make bank, but in a sense, those advertisements wouldn't really fit his format, while something covering security does.
Many of the people in the free speech sector of youtube recognize the importance of anonymity and security, and so the marketing of that product to us is sound within this niche
a poor example, since they advertise natively as opposed to pre-roll, with good reason, a VPN is kind of at odds with Youtube's Big Data business model
Now, there are advertising models that actually track your internet usage - I know facebook does this
where if you visit a website, you're more likely to see paid ads for that website
it's more of a brand awareness model, where they try to keep their company name in your mind to get you to eventually buy
I'm not sure if youtube uses it, but google's advertising services do use it sometimes.
For instance, I just went to www.escapistmagazine.com, and I got this ad https://s0.2mdn.net/6232239/Cart-Abandoners-300x250.jpg
I've been recently looking for server space for a media company I'm trying to build, and bluehost was one of the server providers that I looked at.
That's a very directed advertisement.
I had to disable my ad blocker just to get an example. >:D
But no, I don't recall what ads I see on Tim's videos when I watch them on my phone (He does get ads on them there)
because I usually tune them out. They usually come in in the middle of a video... :/
so sould i use brave and bat?
how much money would you have gotten if this newest youtube guillotine had not hit you, and you had 999 subscribers and 3999 hours of viewtime? Just out of curiosity, I have no clue. Is it tens of dollars, or hundreds?
yearly, that is
so 4k viewer hours is 240k minutes watched
lets say you make 2 minute videos